Case Study: Rethink Wellness Group
The Project Details
Lisa wanted help in marketing her psychotherapy/coaching business, Rethink Wellness Group. She wanted a cohesive website and a way to collect leads so that she could build an email list and start growing her business.
The Challenge? The site needed to cater for 3 different audiences.
Rethink Wellness Group provides a variety of different services – private psychotherapy clients, corporate wellness clients and leadership coaching. The website needed to work for all three of these types of clients.
The project started with designing a visual identity for the website. I then created the site and designed her lead magnet and created a pop-up opt-in form to capture email addresses in exchange for her lead magnet. The opt-in form was integrated with Mailerlite and sign-up triggers an automated email sequence.
More design elements
Organizational wellness page
Leadership coaching page