Case Study: Into Prime Time

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The Project Details

Visual identity design, website mockup design

Michelle Gold, in her words, “I struggle with creating the visual design.  I know what I like:  clean blocks of colour, white space, modern looking. “

The project involved tweaking her existing logo a little and introducing bolder colours. She also intended to set up her website herself – but just needed some visual direction so I created a visual identity guide for her to use along with a website mockup.

 

Design elements

Website mockup design

Into Prime Time Website Mockup

Visual identity based on her logo

Retire to Africa workbook

Sample social media posts

Retire to Africa workbook
Retire to Africa workbook
Retire to Africa workbook
Retire to Africa workbook