Case Study: Elite Transportation Academy
The Project Details
Course visual identity design, course platform design, video editing, slide deck design, workbook design and sales page design
Samantha had taught her course in person before deciding to move it online. But she wasn’t too sure how to do it – which is when she brought me on board to help her out.
When we first met, she had a name and an outline for her course with a logo that she wanted to change. She had a big vision for this course and wanted to create something that was not only a comprehensive introduction to the trucking industry – but something that looked good too.
Her brief for the look and feel of the course was black and gold. She wanted a new logo (specifically a badge) and she was open to having a little bit of fun with the branding.
The project started off with establishing a visual identity for the course, including a course logo, font selection and colour palette. The logo needed to be used in the intro for the videos so I also created a fun logo outro animation along with a fun ‘truck driving in’ video title animation.
The Elite Transportation Academy project also included video editing, the creation of Slide decks, PDF workbooks, and motion graphics animations. And finally designing a sales page in Kajabi and setting it up to sell.
Samantha was a true unicorn client, allowing me free reign when it came to designing the various elements of the course which resulted in consistent and cohesive design throughout.
“Working with Lisa from Setup Sidekick for my Digital Trucking Education Program was a game-changer.
Before I connected with her, I struggled with completing my course and organizing the process. Thanks to Lisa’s expertise and guidance, I was able to overcome these challenges and successfully complete my course.
Her commitment to excellence and attention to detail were outstanding. I highly recommend Lisa’s services for anyone looking to enhance their online education programs.”
More design elements
Copywriting and update and refresh of Kajabi Sales Page design to match branding
Course logo design
Course visual identity
Course workbook cover designs
Fun video animated intro
Slide deck cover designs