And a couple of samples of my work
Dr David Bilstrom
Dr Bilstrom’s aim was to create a course that worked both for medical and non-medical people. To teach the basics of how to treat someone with AD. So it works just as well for a non-medical person with an autoimmune disease but also provides certification for medical people.
Having never created a course before Dr Bilstrom needed guidance throughout the process. Firstly getting the course structured in a way that was logical to both audiences with a clear process to follow. And then getting the actual content created.
Dr Bilstrom had also written a book on the same topic so I created a book funnel with an email nurture sequence that eventually promotes the course at the end of the sequence.
“I could not recommend Lisa at Setup Sidekick more highly. Not only is Lisa so enjoyable to work with but her skills are second to none. She walked me through every step of the process and was able to overcome any obstacles along the way. Despite being on different continents. Lisa in South Africa and me being in the United States. The finished product is fantastic. Thank you again, Lisa.”
Rachael Burgess has dyslexia and considers herself to be an introvert. Rachael’s been an entrepreneur, running a small business successfully since 1998 and wanted to create a course sharing her experience with others, because she believes that if she can do it, anyone can.
Her course “How to start a successful home-based business” consisted of 6 modules plus a bonus module and the project consisted of the following:
- Designing and creating an interactive (fillable) PDF lead magnet
- Designing and creating 7 interactive pdf workbooks
- Editing her course videos and creating an intro and outro adding slides and sourcing and adding rellevant b-roll footage for visual interest in her videos.
“I found Lisa through another lady who recommended her and boy did Lisa change my life and took all my stresses away. Since I was a teenager I knew about evergreen products, e.g courses, I had written them, but I was struggling to execute them. I had done a course on doing courses, but I couldn’t quite figure out all the tech stuff let alone I am working full time so time was limited as well. I have dyslexia so it is also a struggle. Once I had my first phone meeting with Lisa (as I’m in Australia) I felt I had found my person to help me achieve my long-term dreams and goals. Lisa guided me all the way through and put my mind at ease. I am now about to launch the course that Lisa helped me produce. Thank you so so much, I will recommend you to everyone.”
Retire to Africa
Mary Oluonye wanted to start building her email contact list so that she would have an audience to promote her Retire to Africa course to once she was ready to create it. To do this we created a simple lead magnet funnel. As this was a new offer Mary did not have a defined visual identity – so for this project, I helped establish her brand with a colour and font selection. Then I created:
- A free PDF download
- A landing page for people to sign up on
- A Convertkit integrated form that adds people to her contacts in Convertkit
- An automated email sequence of 4 emails that introduces Mary and what she has to offer and why people should consider retiring to Africa.
And once this project was done Mary also trusted me to help her create her course.
“I needed help! I was feeling overwhelmed and frustrated. I knew that I was wasting precious time, energy and money trying to create an online course, along with learning the myriad steps I needed to take in order to move forward. The worst obstacle was my lack of tech skills.
Running across Lisa’s Setup Sidekick website was the best thing that could have happened. I had a quick phone call with Lisa to discuss my vision and goals; where I was and where I wanted to go. I was sold. I was going to work with Lisa in one way or another and it is the best decision I have made!
In two short weeks, Lisa improved my website by performing a website audit and making some changes, which resulted in a simpler yet more effective website. She also strengthened my lead magnet significantly, created the landing page for my course, initiated email sequencing, and that was just the beginning.
If you are looking for expert help in creating an outline course, I highly recommend Lisa at Setup Sidekick. Lisa truly delivers when she says, “I’m all about making course creation as simple and stress-free as possible.” For me, I have saved myself time, money and stress with the added bonus of handing over my project to a consummate professional, secure in the knowledge that the result will be outstanding.
Working with Lisa is like having a crucial and trusted implementation team member who “has your back” and understands your vision and goals. Not only is she excellent at what she does, she is also encouraging, supportive and truly feels like a friend.”
Dr Glenn Vo had written out his Groupologie course material but had been sitting on it for a while. He decided it was time to get it made and ready to launch. He wanted it to be an engaging, interactive course with varied course content.
The Challenge – create a ready-to-sell course in 6 weeks. Dr Vo signed up for a custom Course Concierge Service (now Hybrid Help) with the end result being a ready-to-sell course.
The project started off with establishing a visual identity for the course, including a course logo, font selection and colour palette. The logo needed to be used in the intro for the videos so was created as an animated logo.
The Groupologie project also included video editing, the creation of interactive PDF’s, motion graphics animations, audio files, transcripts and quizzes. And finally putting it all together on the FGFunnels Membership platform.
Dr Vo was a true unicorn client, allowing me free reign when it came to designing the various elements of the course which resulted in consistent and cohesive design throughout.
“In 2020, I started an ambitious project of creating an online course in less than 3 months. The biggest obstacle of this project was time. And as a practicing Dentist and founder of the Nifty Thrifty Dentist platform, my time was limited and extremely valuable. Luckily for me, I was connected with Lisa at Setup Sidekick. And I will tell you that working with her was one of the best investments I have ever made.
The biggest problem entrepreneurs have when embarking on a new venture is project management. This is where Lisa excels. She is not only competent but extremely good at executing a vision and staying on schedule. I would highly recommend Setup Sidekick to any entrepreneur who wants to outsource their projects. The investment you make with Lisa will pay you back 10X.”
Love & Play Universe
Emma Pollard, helps people tune into their bodies, connect with their hearts and experience gratitude and abundance. Emma wanted to create a course to help people experience more love, play and movement in their lives, called Routine Revolution, and she needed help with her course material.
She had the course defined and had recorded a lot of the course material – she just needed help refining it and making it look better. As this was her first course she was using mostly free or low cost tools – which is a great idea if you are starting out and not sure if a course will sell.
The videos were recorded on her laptop in Zoom. So the Routine Revolution is an example of what can be done on a budget.
I ended up editing her videos (basic editing and adding slides). Also did some audio editing (cleaning up her meditations audio and adding backing tracks). I also created a sales page for her course.
“Lisa’s work is nothing short of amazing… She is so incredibly efficient and organised, has so much initiative and there are so many beautiful touches to her work that make her one of a kind.
With her experience, she’s been able to help me with all sorts of work… She was able to get straight to a great design for me and my videos, sending me some examples which were spot on in matching my brand. She chose music and photos for my videos which again were spot on and I love.
I’ve worked with suppliers where we’ve had to go back and forth on edits and getting things right, but this hasn’t happened with Lisa. More often she’s spot on first time! She has a gift!
Lisa’s saved me so much time and stress (she is so organised). She’s so skilled in a wide range of areas too.
I absolutely recommend Lisa. For me, it’s been a dream to work with her.”
Joseph and Marissa Msefya of Forever Marriages had a course that they had run and wanted to repurpose and sell as an evergreen course. The course was ready to go so they just needed help getting it set up on a course platform.
Forever Marriages’ target audience is Millenials and Joseph and Marissa didn’t want to spend too much getting the course set up as they weren’t too sure how much they were going to sell it for. So we opted to use the (then) free version of Membervault to sell their course on.
The project started with establishing a very basic visual identity for the course images and graphics. Which meant embracing my inner millennial and getting feedback from a couple of Millenials I know.
“Before working with Lisa we were not sure where to start or host our new course. She helped us through the whole process from the beginning to end and provided her insights on what was best for the type of course we had. Lisa was very easy to work with, gave updates along the way and helped us get our course up and running. We highly recommend Lisa for your course content creation process!“
The Agile Guy
“I’m an Agile coach and wanted to get more involved in the Agile community by offering online courses on Udemy. I’d been putting it off because I didn’t know how to record and edit the videos myself. I contacted Lisa and asked her for advice on how to get it done and she referred me to a cameraman who helped me film all of the videos. Then I sent Lisa the video footage and she edited them for me and designed and added some slides. My course is now live on Udemy. Lisa is super easy to work with and super professional.“