Would you like a powerful marketing tool to level-up your marketing? When you started your business, I bet you didn’t think that you’d have to become a late-night marketing student. Spending your evenings Googling how to market your business – so you can get...
I have a bit of a love/hate relationship with email. Can you relate? As a business owner, I know all about the importance of building an email list for my business, but I also feel very protective of my own email inbox. I like to keep it a serene, clean space. So, it...
Do you know the difference between a sales page vs a landing page? Sales page vs landing page – what’s the difference? Well, in the online marketing world, the sales page and landing page are the hardest working. They both have very important jobs to do...
“Do I really need to create a launch for my course?” is the question I got from one of my clients this week on our wrap up call. We were wrapping up the last few things on a fantastic course and my answer to her was, yes. You definitely need a launch the first time...
I don’t know about you, but I don’t have time for webinars anymore. Especially those 2-hour marathons that you “have” to attend “live” to get any value out of – and are mostly a sales pitch. Nobody has time for those. And yet all the big sales &...
Do you know how important brand consistency is in building trust with your clients? Think about meeting someone for the first time. If they’re smartly dressed in a suit, you form an impression about them based on their appearance. With that impression comes a...