Are you clearly communicating the value of your course?

Are you sure that you’re clearly communicating your offer on your sales page? In December I signed up for an Xmas promo bundle. It consisted of 100 low ticket digital products with everything from courses to digital downloads and templates etc. One of the...

How do you choose the right course topic for you and your audience?

A quick guide to help you choose the right course topic. You know that thing you do that you find super easy? Well, that could be an ideal course topic. You see just because something comes easy to you doesn’t necessarily mean it’s easy for others. To give you an...

Copyrighting your course: How to protect yourself from copycats

Should you copyright your course? Imagine you’ve invested a lot of time and money in creating your course, only to find some stranger online selling your course as their own? Something similar happened to a friend of mine recently – the person had bought her offer,...

How do you handle a bad course review?

Getting a bad review for something you’ve invested a great deal of time and effort into can hurt. But the reality is that no matter what you create, there will always be people who don’t like it. Now, there’s no need to rush off to take your course down and obsess...

You can’t just sell information anymore

You can’t just sell information anymore “But, Lisa, isn’t that what an online course is?” To be clear – I’m saying you can’t JUST sell information anymore in an online course. We live in a world where information is easily accessible. Don’t know how to...

Why course creators get stuck and what to do about it?

Often, I see clients who start out on their course creation journey all fired up and excited about creating their course. Only for them to falter halfway through. It’s happened often enough that I’ve come to think of it as a rite of passage for course creators. Like...