When it’s time for a website, course or funnel

Why not get help from someone who does it all?

Hello, I’m Lisa

I started my business because I saw the need for a one-stop-shop for websites, courses & funnels.

I left corporate marketing to start a business helping people implement their marketing strategies. But after spending some time in the online marketing space I realised that there was a big gap in the market for helping course creators.

A gap that my prior experience as a corporate trainer, corporate marketer, plus side hustle as a wedding videographer – meant that I was exactly the right fit for people wanting to create impactful courses and group coaching programs.

I saw many of my initial clients struggle with everything from mindset blocks, to the tech overwhelm, to not knowing what to do when. And the biggest problem I saw? Giving up when it got hard.

 

And now, I’m obsessed with figuring out how to make the course creation process as easy and stress-free as possible.

So, who am I?

Well, my full name is Lisa Oosthuizen. My surname is a typical Afrikaans/Dutch surname and is pronounced: oo·est·hay·zn

I live in South Africa. Yup, I’m South African and live in Johannesburg.

My office overlooks a river and if you listen carefully sometimes you get to hear some of the local birdlife when I record a podcast or video. So you get to experience a little bit of Africa.

 

Doable course creation method video recording

What I believe

I take a different approach to course creation

I believe there’s always a simpler way to do things and it’s my superpower to find the path of least resistance.

I don’t believe there’s a one-size-fits-all way to create a course or group coaching program. Every course or program is as unique as its creator.

I believe there’s a place in the digital product world for anyone – no matter what you look like, what your qualifications are or what topic you’d like to teach.

Why I do what I do

Well, if you’re anything like me, you started your business so you could have freedom. Freedom to do work that lights you up. And what I do lights me up!

You see, I thrive on learning, exploring, and mastering new skills – and when it comes to creating courses and digital marketing this is a good thing. Because there’s always something new to learn!

Over the years I’ve grown my skillset in pursuit of many different interests… which is great for you because you get to access all of that multi-passionate experience and knowledge.

When you work with me you gain access to my 9 years as a corporate trainer – along with my 12 years of online marketing experience. So you end up with a program that is not only educationally sound but also marketable, allowing you to scale with ease. 

Here are the ways I can help you

Expand your impact and grow your business

Course Creation

Want to create a course but feel like you don’t have any ducks – let alone a row… my Hybrid Help program is what you need. We’ll work together on your course or sales funnel with a combination of done-for-you services plus hand-held support and guidance throughout the process.

VA Retainers

If you’re struggling to get it done on your own maybe it’s time to invest in a helping hand to get you where you want to be. Someone who can take all the ideas you have and implement them for you so you can focus on what’s important to you. I offer a variety of retainer options to choose from.

DIY and DFY Offers

If you’re looking for a specific solution to a course-related problem, this is the place to look. With everything from DIY Canva templates to Done-For-You services, you’ll find just what you need to help you get your course done – the easy and stress-free way (which is my motto)!

Kind words from clients

Clients who've used my done-for-you course creation and sales funnel services in the past. 

"Luckily for me, I was connected with Lisa at Setup Sidekick. And I will tell you that working with her was one of the best investments I have ever made."

Dr Glenn Vo

Dentist, Industry Influencer, Speaker, Coach and Published Author, Nifty Thrifty Dentists

"If you are looking for expert help in creating an online course, I highly recommend Lisa and Setup Sidekick. Lisa truly delivers when she says, “I’m all about making course creation as simple and stress-free as possible.”

Mary Oluonye

Author and Co-Owner of Celmar Travels USA/Ghana

"Not only is Lisa so enjoyable to work with but her skills are second to none. She walked me through every step of the process and was able to overcome any obstacles along the way."

Dr David Bilstrom MD

Director of the International Autoimmune Institute & Bingham Memorial Center for Functional Medicine

"Wanting to create an online course and webinars were things I just dipped in and out of, but after my time with Lisa, I now have the confidence to get ‘stuck in’ and start doing these things I’ve always thought were too hard!"

Dawn Walton

Life Coach , Inner Self Coaching

"Before working with Lisa we were not sure where to start or host our new course. She helped us through the whole process from the beginning to end and provided her insights on what was best for the type of course we had."

Joseph & Marissa Msefya

Marriage Coaches, Forever Marriages

The Sidekick to Success Blog

If you can’t explain it simply, you don’t understand it well enough

“If you can’t explain it simply, you don’t understand it well enough.” - Albert Einstein Einstein’s quote applies to all teaching but especially to online courses. I’ve written before about the fact that I never finish courses I sign up for. And I’ve even signed up...

What’s in a course name?

"What's in a name?" Well, when it comes to online courses, the answer is quite a lot! Just like with anything we promote online, the words matter. People are busy, especially online and they have seconds to decide whether or not to click on something.  There are also...

Let’s talk about customer journeys

Have you considered your customer journey? That is, how people enter your world and the steps they go through until they (hopefully) buy your course/service. I recently spoke about the importance of laying important business foundations and why it’s important to have...

Why I don’t talk about AI

You can’t throw a pebble without hitting someone promoting something AI-related these days. It’s EVERYWHERE! And someone recently asked me why I never talk about it, especially considering I’m all about making course creation as easy and stress-free as possible. And I...

How do you make sure your course is engaging?

Want to know how to make sure your course is engaging? Well, you may be surprised to find out that it's not as hard as you think. Creating a course takes a pretty big investment of your time, energy and possibly even money. The last thing you want to do is to create...
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